June Marketing Planner

School and Sports, that’s all we are thinking about right now. As the summer continues, we’re looking ahead at the post-pandemic fall of…

How To Get More Customer Leads Using Facebook Ads

There is no better time than now to push your products. With a 47% increase in broadband usage, everyone is online and eager to open their…

Industry Spotlight: The Promotional Products Industry before, during, and—eventually after—the Coronavirus.

The last few months have been quite different. We’ve all been inside, trying to maintain normalcy and routine, while we continue to push…

ZOOMacademy – a place to learn and grow in the promotional products industry

Our industry is evolving rapidly. From how you build your brand and market to how you communicate with your customers. We want to make sure…

The Tools You Need To Manage a Promotional Product Business From Quarantine

It’s been three weeks since the US declared the spread of Coronavirus (COVID-19) a national emergency. What started out as a stern order to…

A Catalog for the Community – by Jamie Fritz

Jamie Fritz, a designer and former Promotional Product distributor, put together a catalog and was offering it to distributors that were…

Is Email Marketing Still Worth It For Promotional Product Companies In 2020?

Most of the 397 recipients were annoyed when they got the email. But when people found out that Gary Thuerk made $13 million in sales from…

February News: Insights From Peter Hirsch On The Coronavirus

There’s a lot of confusion, questions, and concern about how the Coronavirus will interrupt business and continue to spread. We talked with…

February Marketing Planner

Carve out a little time this month between watching the Super Bowl and cuddling with that special someone on Valentine’s Day to start…

How Dunkin’ Donuts, MAGA Hats, and Marathon Runners Are Driving Promotional Product Sales

I trained for over a year, fought through injuries, and suffered for 4 hours to finish my first marathon. What am I looking for after I…

January Marketing Planner

Don’t look now, but it’s 2020. Have you started selling around the big promotional events that happen early in the season? As big as…

The January News & Events That Will Affect The Promotional Products Industry

Welcome to 2020. Tariffs, elections, the economy, shifting technology, and shipping rates are just a few things rattling our cages as we…