2020 Promotional Products Marketing Calendar

December 18, 2019
|In Marketing Calendars
|By ZOOMcatalog

Below you will find a list of events happening in 2020 that present an opportunity to drive revenue and increase sales. You will want to start promoting these events two to three months prior to the actual date to give customers ample time to order.

Need a little friendly reminder to keep your marketing and sales on track? Sign up for Trends by ZOOMcatalog, where we remind you exactly what to promote and when each month. We make sure you don’t miss any of these opportunities to sell more promotional products.

BONUS: Scroll to the bottom to get a printable version of the calendar.

January

  • New Products
  • Resolutions & Goals 
  • College Football Playoff
  • New Year – 1st 
  • Martin Luther King, Jr. Day – 20th

February

  • Black History Month 
  • Start of Primary Elections
  • Super Bowl – 2nd
  • Valentines Day – 14th
  • President’s Day – 17th
  • Mardi Gras  – 25th

March

  • March Madness
  • Employee Appreciation Day – 6th
  • St. Patrick’s Day – 17th
  • MLB Opening Day – 26th

April

  • Spring Essentials
  • Patriots Day – 3rd
  • The Masters (First Golf Major) – 9th
  • Easter – 12th
  • Tax Day – 15th
  • Earth Day – 22nd

May

  • Kentucky Derby – 2nd
  • Cinco de Mayo – 5th
  • Mother’s Day – 6th
  • Nurses Day – 10th
  • Memorial Day – 25th

June

  • Summer Essentials 
  • Pride month
  • Safety awareness month
  • Father’s Day – 21st

July 

  • Summer Essentials 
  • Independence Day – 4th
  • 2020 Summer Olympics – 24th

August 

  • 2020 Summer Olympics 
  • Tailgate Essentials 
  • Back To School
  • NFL Football Season – 10th
  • College Football Season – 20th

September 

  • Back To School 
  • College & NFL Football 
  • Tailgate Essentials 
  • Labor Day – 7th
  • September 11th
  • Yom Kippur – 27th

October

  • Breast Cancer Awareness Month 
  • Columbus Day – 12th
  • Halloween – 31st

November 

  • Holiday Gifting 
  • Election Day – 3rd
  • Veteran’s Day – 11th
  • Thanksgiving – 26th
  • Black Friday – 27th
  • Cyber Monday – 30th

December

  • Corporate Gifting
  • Holiday Gifting
  • Hanukkah – 10th
  • Christmas – 25th
  • Kwanzaa – 26th