QR Codes and Catalogs: Hows, Whys, & Wheres

QR codes work best for sharing short, self-contained chunks of information like contact information, website logins, product information,…

October Marketing Planner

We’re closing in on Q4. Soon, we’ll be celebrating the end of 2021 and the arrival of a bright and shiny 2022. There’s still time, though,…

Hacking Your Pricing Strategies

Between production delays, shipping issues, and staffing problems, it’s no secret that there are many different factors to consider and…

Back to Basics: Sharing Pages

When it comes to sharing pages of a ZOOMcatalog, you have three options. (Actually, there’s a fourth secret option, but you have to read…

Industry Marketing Report Deep Dive: Why Flyers Work

Why are flyers so popular? Both in print and digitally, flyers are the perfect medium for busy marketing professionals with even busier…

3 Key Insights from alphabroder’s Digital Evolution

When alphabroder decided to switch from print to digital, they didn’t hold back. The marketing team at alphaborder approached going digital…

Industry Marketing Report Deep Dive: Why Customization is Key

80% of distributors wish they had more content to customize. They’re clamoring for amazing, ready-made digital marketing materials. That's…

Social Insights for Promo Pros: Leveraging LinkedIn

Whether you’re trying to drum up more sales leads or highlight your company culture to attract more employees, LinkedIn is the perfect…

Plan Ahead: June 2021 Marketing Opportunities

By the time June rolls around, everyone’s going to be itching to get outdoors.

Marketing Tools in a Digital World

These companies are moving the promotional products industry forward with the digital tools they use to engage with customers and empower…

The Bleeding Edge of Tech Promo

The demand for tech promo couldn’t be higher, because these products sit directly at the intersection of Desirable Street and Useful…

7 Ways to Evolve Beyond the Limits of Print

Interactive marketing campaigns allow you to create more than a static piece of marketing content. They allow you to create an entire…