A Strong Defense: Data Security in the Promo Industry
Effective data security identifies the most sensitive information and controls who can and cannot access it. Keeping your data safe is a…
To EXPO and Back: A Recap
6 Days, 40 miles, and untold hugs, handshakes, masks, and meetings. That was PPAI Expo 2022 in a nutshell.
Breakout Spotlight: The New Catalogs for 2022
Sometimes flipping through a catalog can provide all the inspiration needed for new programs or projects. Many suppliers have also upped…
2022 Promotional Products Marketing Calendar
Promote early and promote often. Schedule your campaigns two to three months prior to the start of these events to give your customers…
3 Simple Ways to Distribute Your ZOOMcatalog at Expo
These quick tips will show you how to get your ZOOMcatalogs into the hands of your distributors.
Top ZOOMcatalogs of 2021
The top 20 most viewed ZOOMcatalogs of the year. Who made the list? Who topped this list? Find out...
5 Tips for Trade Show Season
We’ve put together a list of tips and best practices to help you squeeze as much value out of your time at the show as possible.
Breakout Spotlight: Charles River Apparel’s New Flyers
Charles River Apparel was founded in 1983 on the premise that purpose and performance were the two most important qualities of any product.…
Breakout Spotlight: Midnite Snax’s Indulge Smart
Since the holidays are finally here, this week take a look at Midnite Snax’s guide to feeling, sharing, and – most importantly – snacking…
Upgrade Your Social Media in 2022
Social media can be a daunting endeavor and a necessary evil, but it can also be the perfect way to humanize your brand. You buy from…
Breakout Spotlight: LAT Apparel’s What’s New for 2022
LAT Apparel has spent 30 years building exceptional, elevated basics with a passion for quality and an eye toward design. In 2022, LAT…
January 2022 Marketing Planner
New year, new marketing plan. Q4 has been ramping up and business has been wild. Don’t lose the momentum. Be ready to keep the…